Privacy Policy
The East Midlands Lawn Care Company respects your privacy and is committed to protecting your personal information. This privacy policy explains how we collect, use and protect personal information when you visit our website, contact us, make an enquiry or use our services.
Who we are
The East Midlands Lawn Care Company provides professional lawn care, lawn renovation and grounds care services across Derbyshire and the surrounding East Midlands.
For the purposes of UK data protection law, The East Midlands Lawn Care Company is responsible for the personal information we collect and use.
If you have any questions about this privacy policy or how your personal information is handled, you can contact us using the contact details provided on our website.
Information we may collect
Depending on how you interact with us, we may collect information including:
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Your name
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Email address
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Telephone number
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Address or postcode
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Information about your property, garden or lawn
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Details you provide when requesting advice, a quotation or our services
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Communications between you and The East Midlands Lawn Care Company
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Information submitted through our website, Facebook, Instagram or other enquiry and lead forms
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Technical information generated when you use our website, such as device, browser and website usage information where applicable
How we collect your information
We may receive personal information when you:
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Contact us by telephone, email or messaging service
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Complete an enquiry or contact form on our website
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Submit a lead or enquiry form through Facebook or Instagram
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Request a quotation or arrange a visit
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Become a customer
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Communicate or interact with us through social media
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Use our website
Where you submit information through a third-party platform such as Facebook or Instagram, that platform may also process your information in accordance with its own privacy policy.
How we use your information
We may use your personal information to:
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Respond to enquiries
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Discuss your lawn, garden or grounds-care requirements
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Arrange surveys, quotations and appointments
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Provide and manage our services
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Communicate with existing and prospective customers
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Maintain appropriate business and financial records
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Improve our services and customer experience
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Manage our website and advertising
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Comply with our legal and regulatory obligations
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Send marketing communications where we have an appropriate lawful basis to do so
We will not sell your personal information.
Our lawful bases for using your information
Under UK data protection law, we must have a lawful basis for processing personal information.
Depending on the circumstances, we may process your information because:
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It is necessary to take steps at your request before entering into a contract or to perform a contract with you.
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It is necessary for our legitimate business interests, such as responding to enquiries, managing customer relationships and operating and improving our business.
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We need to comply with a legal obligation.
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You have provided consent where consent is required.
Where we rely on legitimate interests, we consider those interests against your rights and interests.
Marketing
We may use appropriate contact information to communicate with you about our services where permitted by law.
Where consent is required for a particular type of electronic marketing, we will obtain it before sending that marketing.
You can ask us to stop sending marketing communications at any time by contacting us or using an unsubscribe option where one is provided.
Sharing your information
We may use trusted third-party service providers where necessary to operate our business, website, communications, advertising or administration.
These may include website and hosting providers, social media and advertising platforms, IT or communications providers, professional advisers, payment or accounting services and other suppliers involved in operating our business.
We may also disclose information where required by law.
We only share personal information where there is an appropriate reason to do so.
How long we keep your information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting and business requirements.
How long information is retained may vary depending on whether you are making an enquiry, become a customer or whether we are required to retain particular records by law.
When personal information is no longer required, we will delete it or otherwise dispose of it appropriately.
Keeping your information secure
We take reasonable measures to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.
However, no internet-based system can be guaranteed to be completely secure.
Your data protection rights
Depending on the circumstances, UK data protection law gives you rights regarding your personal information. These may include the right to:
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Ask for access to your personal information
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Ask us to correct inaccurate information
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Ask us to delete certain information
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Ask us to restrict how certain information is used
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Object to certain uses of your information
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Ask for certain information to be transferred
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Withdraw consent where we rely on consent
These rights are subject to the conditions and exemptions contained in data protection law.
To exercise your rights, please contact us using the contact details provided on our website.
Cookies and website technology
Our website may use cookies and similar technologies to operate correctly, understand website usage and support functionality, analytics or advertising.
Where required, you will be given appropriate choices regarding non-essential cookies.
Further information may be provided through our website's cookie settings or cookie notice.
Third-party websites and services
Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties, and you should review their privacy information separately.
Changes to this policy
We may update this privacy policy from time to time to reflect changes to our business, website, services or legal requirements.
The latest version will be published on this page.
Complaints
If you have concerns about how we use your personal information, please contact us first so that we can try to resolve them.
You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
